Rainmakers Press Release
For Immediate Release: February 25, 2008
Contact: Bob Chenoweth, President
Phone: (317) 402-2613 or 1-888-438-8471, Ext.3 
Email: bob@tiptopics.com

Contact: Jim Anthony, Vice President of Marketing
Phone: (317) 488-1673 or 1-888-438-8471, Ext. 1 
Email: jim@tiptopics.com  

INDIANAPOLIS, IN: February 25, 2008 – A new e-marketing service from TipTopics LLC can help small businesses stay 'top of mind' with their current contacts while also providing exposure to hundreds of new prospects month after month. To achieve this, the company creates personalized 'showcase' articles which are then delivered to email and web targets via its exclusive 'Peak-Performance E-Marketing™' system.

Company representatives create the custom content by interviewing clients and writing articles that highlight their expertise. These 'e-magazine' style articles also include professional bio and contact information, and appear in themed editions—'Money & Business,' 'Life & Health,' or 'Home & Family'—on tiptopics.com. After emailing their articles, clients can monitor results via a secure area on the website.

'Our approach makes it easy for a service-oriented business to demonstrate and maintain an expert position in their field—and, more importantly, attract customers by doing so,' said Jim Anthony, TipTopics' Vice President of Marketing.

After an article's initial release, it goes into rotation for continuing reissue. 'Because we include sidebar links to previous content in each new email and with each web-hosted article, our clients gain significant 'bonus' exposure to new prospects,' said Bob Chenoweth, TipTopics' founder and President. 'Think of it as a magazine cover story that gets reprinted in new magazines time and time again.'

Chenoweth added that the TipTopics system 'amplifies the inherent power of e-marketing while making it easy and affordable for 'the little guy' to nurture key business connections.'

About TipTopics LLC:
Founded in 2007 by marketing and content professional Bob Chenoweth, and operating in cooperation with principals Jim Anthony and Jeff Newman, TipTopics LLC provides strategic email and web-based marketing services to small businesses and other professional service providers. The company operates tiptopics.com as a content portal presenting client articles as 'Top Tips for Peak-Performance Living™'. Its 'Peak-Performance E-Marketing™' system is a proprietary solution designed to maximize client exposure, reach and opportunities for business growth.

TipTopics LLC offers several service packages and options, including ready-to-print tri-fold brochures and front-page exposure on their web site. For more information, visit www.tiptopics.com and click the 'About TipTopics' tab.